Beauty that's more
than skin deep

Pamoja Skincare

Branding
Packaging
Name Generation

Beauty that's more
than skin deep

The Challenge

The client approached us to come up with name generation and branding for a new skincare brand that really reflected her ethos for her company and to tie in aspects of her own personality/heritage. 

Our Approach

Tieing into her own Swahili routes we came up with “Pamoja” which translates to togetherness. The ethos for the brand is all about transparency and heroing ingredients that target specific skin conditions. I crafted the brand to reflect the Swahili style whilst heroing the use for the ingredients within the products, truly giving the brand a purpose.

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AND. Design
Design & Strategy

County Durham
United Kingdom